About us

About Classical NOW!

Classical NOW! aims to add colour and vitality to The Hague’s classical music scene by presenting concerts, musical theatre and small festivals. Classical NOW! concerts attract attention not only in The Hague, but also nationwide. Previous concerts have been broadcast by NPO Radio 4.

Classical music without boundaries

Non-mainstream repertoire. The musicians can perform repertoire outside the mainstream. They can play pieces of their own choice that they have an affinity with, and do so with extra passion and enthusiasm. The result is inspiring concerts. Familiar masterpieces are heard in new contexts. Newcomers and seasoned concertgoers alike discover exciting new repertoire. Of course, new music is also part of our programme.

Musicians with a free spirit. Classical NOW! invites musicians who perform with communicative power, who allow themselves to be inspired by the moment. They find the spirit of the music between and behind the notes, and play with artistic imagination.

Pop-up concerts. Concerts are often planned many months, sometimes years, in advance. Classical NOW! wants to bring more spontaneity to the classical music scene in The Hague and therefore presents pop-up concerts: concerts with a full programme that we organise at short notice. This allows us to react to current events, and also allows the musicians to work out new plans quickly, while their inspiration is still fresh.

Combinations with other art forms. We enrich the concert experience with film, theatre and literature if it brings an added value.

Meeting in an informal ambiance. Classical NOW! brings an informal atmosphere to any venue and removes the barriers to attending concerts. The musicians present their works. Afterwards, musicians and concert-goers can meet and chat.

Concertgoers as co-creators. Concertgoers, as sponsors, can together with Classical NOW! set up concerts that fit within our artistic framework.

A stage for musicians and ensembles from The Hague. Classical NOW! invites musicians and ensembles from The Hague and wants to strengthen the local ensemble culture. Many musicians from The Hague – with national and international success – rarely perform in their home town. We want to change this and contribute to a vibrant musical life in The Hague.